Blog

Learn more about video marketing from our knowledgebase

The Ultimate Explainer Video Script Writing Guide

The Ultimate Explainer Video Script Writing Guide

The Ultimate Explainer Video Script Writing Guide Companies constantly need to find creative ways to get their message out there. Stories sell more effectively than information and a stand-out brand will always be able to draw in more customers than the competition. ...

Why Video Marketing Works Great In The Tech Sector

Why Video Marketing Works Great In The Tech Sector

You likely spend a great deal of time focusing on marketing. After all, reaching customers who will be interested about your product in the right manner is key for growing your business. However, marketing is rapidly changing as technology continues to evolve. The...

How To Generate Leads Effectively From Video Ads

How To Generate Leads Effectively From Video Ads

One of the biggest tools to generate clients and customers are through video advertisements. They’re the best tool in the shed, especially when done right. But, for many companies, it becomes their worst nightmare. No matter how many video adverts they publish, their...

Why Explainer Videos Work Better Than Reading Text

Why Explainer Videos Work Better Than Reading Text

Text is boring. Sure, content marketing works well, and it still holds a place in your marketing strategy. But video marketing injects life into your plan. Explainer videos show clients and customers how your products or services directly impact their lives. Visual...

How to Write an Explainer Video Script

How to Write an Explainer Video Script

Businesses in any industry can benefit from explainer videos, which are a tool to help tell the story of your brand or product. When it comes to scriptwriting, you need to focus on offering a clear narrative that will captivate your audience from start to finish. Keep...

How to Calculate the ROI on an Animated Explainer Video

How to Calculate the ROI on an Animated Explainer Video

Everyone loves a good video, especially when it means that they don't have to wade through pages of text in order to get the information that they need. There are tons of marketing studies to back up this claim. Digital marketing professionals will tell you there's...

Leveraging Animated Explainer Videos to Increase Software Sales

Leveraging Animated Explainer Videos to Increase Software Sales

If you haven't yet started using videos to drive more software sales, it's time to reconsider your content marketing strategy. Videos are captivating, engaging, and informative. Content like animated explainer videos can tell a great story and drive complex concepts...

The Top 3 benefits of Interactive Videos and what makes it Possible!

The Top 3 benefits of Interactive Videos and what makes it Possible!

With interactive videos, you have something very unique which is the fact that your viewers are actually participating in the video experience. The reason that this can be so powerful is that they are actively engaging which makes them start to feel more of a...